2 min read
Meet Josh at DeBoer's Auto
By Bill DeBoer Jr on Apr 20, 2017 11:52:00 AM
Topics: Expert Car Repair
7 min read
A New Way to Connect with Your Car
By Bill DeBoer on Mar 31, 2017 9:59:00 AM
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Speed1x
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Quality540p
Topics: Expert Car Repair
5 min read
Update: Saab Airbag Safety Service Statement
By Bill DeBoer Jr on Mar 30, 2017 2:57:50 PM
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Speed1x
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Quality720p
Topics: Expert Car Repair Saab
1 min read
Service you can trust
By Bill DeBoer Jr on Mar 27, 2017 4:42:00 PM
You can rest assured that, as your Saab Official Service Center, we'll follow the highest standards in taking care of your Saab. Our trained and skilled Saab technicians know Saabs from top to bottom, and that expertise goes a long way toward keeping your Saab on the road for years to come.
Topics: Expert Car Repair Saab
3 min read
Service Department Closed 3/25/2017 Sales and Rentals Open
By Bill DeBoer Jr on Mar 24, 2017 8:03:23 PM
Thanks for reporting a problem. We'll attach technical data about this session to help us figure out the issue. Which of these best describes the problem?
Any other details or context?
Topics: Expert Car Repair
1 min read
Put our team to work for you
By Bill DeBoer Jr on Mar 23, 2017 10:57:00 AM
Topics: Expert Car Repair Saab
1 min read
Count on us to keep your Saab running
By Bill DeBoer Jr on Mar 19, 2017 8:48:55 AM
As your Saab Official Service Center (OSC), we want to ensure your Saab remains in the best condition possible. Preventive maintenance, with our highly skilled and trained technicians who know your car inside and out, is the best way to accomplish this.
Topics: Expert Car Repair Saab
3 min read
How Much Does Your Vehicle Cost You Just to Drive It?
By Bill DeBoer on Dec 7, 2016 9:56:40 PM
We all know the cost of buying a vehicle has risen steadily over the years. But have you ever really considered how much it costs you to simply drive your vehicle after you’ve purchased it, regardless of whether it’s new or used? It’s not necessarily a simple calculation. There are several factors to consider. First of course, you’ll more than likely finance your vehicle. Therefore, you’ll have interest rates and taxes to take into account. You’ll also need to factor in fees and taxes, insurance, and depreciation. Lastly, one needs to consider the physical costs of operating the vehicle, like fuel, maintenance, and routine parts like tires, windshield wipers, and fluids. Sound complicated? Not terribly. Let us help you with the calculations!
Topics: Expert Car Repair
2 min read
Your Car - The Next Big Mobile Ad Platform
By Bill DeBoer Jr on Nov 27, 2016 12:38:48 PM
Once a far-away Jetsons-type concept, the driverless car revolution is coming sooner than many might realize, and savvy dealers will need to be prepared for the changes that it brings. From your technology to your communications and sales processes, the self-driving car revolution will touch virtually every part of your business. It’s a big change, but it’s also an exciting opportunity for dealers to find new and creative ways to connect even further with their target audience.
A recent article in Ad Age, titled The Next Big Mobile Ad Platform -- Your Car: How Marketing Will be Impacted by Self-Driving Cars, discusses the dramatic evolution of the driving experience. With distracted-driver safety concerns gone, drivers will now be able to work, play and engage with their devices, vehicles and surroundings. Even the vernacular will change… technically they won’t even be drivers. They’ll be passengers!
Imagine if the already significant amounts of time people spend in their vehicles afforded still more opportunities to connect, communicate and consume media. From an advertising and communications perspective, that cultural and experiential shift will change the way passengers experience what is in and around their vehicle. Billboards will very likely decline and may even be replaced entirely by augmented reality on phones, mobile devices and even car windows. Opportunities will exist to “complement, not disrupt, passenger experiences with branded overlays of real-world places and geo filters that make the outside world seem a bit more magical.” Geo-local content will explode, as apps offer deals and messaging based on specific businesses and locations. Apps like Google Allo can be car specific, enabling chat and search tools.
Topics: Expert Car Repair
3 min read
Rotating Tires Is Key to Extending their Life
By Bill DeBoer on Nov 19, 2016 8:54:58 AM
Keeping your car running in the best condition possible all comes down to whether you keep up with the preventive maintenance. People sometimes downplay the importance of tire rotations, but it’s a task that shouldn’t be overlooked. It’s a simple process of moving the tires to different positions on your vehicle in order to prevent them from wearing out prematurely. While this seems easy, it’s best to let a car repair shop do this task to prevent any mishaps.